Mobile payment and loyalty platform Yoyo Wallet integrates with Starling Bank

In another example of oscine bird Bank jumping on the Open Banking/PSD2 train before legislation within the U.K. and Europe next year can force banks to try and do thus, it's launching its latest API partnership: this point with Yoyo notecase, the U.K.-based mobile payment and loyalty platform.

The new integration sees Yoyo use oscine bird’s Open Banking-compliant API to allow you to link your oscine bird checking account to your Yoyo notecase so whenever you pay at one among Yoyo’s retail partners victimization your Starling charge card, you mechanically collect any loyalty points on supply. this implies that you just don’t got to keep in mind to pay victimization the Yoyo app (or, presumably, a retailer’s white labeled  version), that otherwise needs gap the app and scanning a Universal Product Code.

Here’s however it works: to start linking your oscine bird account to your Yoyo account, you open the Yoyo app and area unit asked to scan your oscine bird card victimization your phone’s camera, such as you usually do to feature any card as a payment choice to Yoyo notecase. However, during this instance, Yoyo can recognise you bank with oscine bird and raise to you to demonstrate with oscine bird and grant it permission to access sure knowledge from your oscine bird account.

Once you’ve done thus, any time you employ your oscine bird card at Yoyo-accepting street merchants, you instantly earn retailer-specific loyalty points, which may be changed for rewards, discounts and offers. Yoyo’s distributor partnerships embody street chains like Planet Organic, Fernandez & Wells, Wrap It Up and HOP Vietnamese.

More broadly speaking, this speaks to oscine bird Bank’s “marketplace banking” vision: the concept that your bank can offer you with access to a alternative of third-party money-related apps and services. However, for currently a minimum of, Yoyo is just creating use of the oscine bird API and therefore the partnership doesn’t see Yoyo notecase listed within the oscine bird Marketplace portion of the oscine bird Bank app (although I’m told this is often coming) and Yoyo Wallet’s item level receipt knowledge doesn’t show up within the oscine bird Bank app, either.

This makes it a far less deep integration than Starling’s recent partnership with Flux, that additionally offers item level digital receipts and shortly retail loyalty programs. that would amendment, of course, and that i wouldn’t be stunned to examine Yoyo additional deeply integrate with oscine bird at a future date. After all, Starling’s marketplace banking strategy is to partner so much and wide to make a network impact on either side of its market wherever the app becomes additional helpful the additional users and partners/integrations it adds.

Along with Flux, and currently Yoyo notecase, it's additionally integrated to varied degrees with offers platform Tail and savings app Moneybox. Meanwhile, a partnership with TransferWise was proclaimed in March however has nonetheless to examine the sunshine of day.